Hi, I'm Tatiana, founder of MarkUpgrade.
I’ve run a wide variety of IT and marketing related businesses, before finally settling on what felt right for me and embodied all of my passions - names. Working with entrepreneurs from the very early stages of their business, I found it fascinating, the difference that naming an idea makes.
Where do domain names come into that? Like it or not, we live in a world that is increasingly digital. And if you don’t own the best domain name for your brand, you are losing money, credibility and trust. It sounds very simple but most people (myself included!) learn the hard way.
I work with names suitable for global businesses, for entrepreneurs who are confident in their projects and abilities, for ideas that can make this world a better place. If any of this sounds like you, get in touch, let’s see what we can achieve together.


Introduction call
During the introduction call we aim to understand your needs and requirements. You are welcome to ask any questions, we may have some questions too, in order to determine if we are a fit. Please note there are no price discussions at this stage.
Decision
If after the introduction call you conclude RINIDA.COM is the best domain name for your brand, it is time to get to work. What is the best way to secure RINIDA.COM for your business? What is the investment you can afford towards this asset and what challenges will it solve in return? How does your vision for the domain align with that of RINIDA.COM’s current owner? How can we make this work? We will explore options together for as long as it takes to answer all the questions that will lead to an effective solution.
Domain transaction
If we reach an agreement on securing RINIDA.COM for your brand, we will guide you through the process to completion. Whether it is an equity, partnership or cash only transaction - you have our ongoing support and professional approach.
Congratulations! You are now the proud owner of RINIDA.COM. As the news spread amongst your partners, employees, and customers, your mobile is ringing for three days. You've got a huge number of calls, a mailbox full of messages and congrats. Everything is looking good but you need a bit of time, to process it all, to see the numbers.
It has now been six months and the numbers are in! 40% increase in direct traffic, then shortly after the number is 70%. Repeat customers have grown well over 200%. Who would have thought? Increased trust, word of mouth, no traffic leaks, an important immunity against another brand who may grab the domain, better SEO and more effective marketing campaigns. You didn't even realize you were missing on all of those before.
It's been a year now. You sit back and reflect, you've spent three months and a small fortune to acquire RINIDA.COM, and looking back you conclude, it was the best investment you have ever made.
We hope you enjoyed the journey. While the story is fictional, it is based on real people and real events, all of which are listed below.
























A Premium Domain Name is a domain that has characteristics above the norm. Such characteristics could be strong commercial appeal, short, catchy, keyword rich, brandable, generic, descriptive, memorable, and appealing.
The domain name is available for a strategic transaction, a cash-only offer may be entertained as well.
Our process is based on "Make An Offer". If after our introduction call you determine that you wish to submit a business proposal or a cash-only offer for a particular name, we will provide you with guidance on how to proceed.
The value of a Premium Domain Name lies in the value such a domain brings to the acquiring business. What is the value of a domain that can simplify your message, increase sales and direct traffic, open global markets, and save you money on marketing and advertising?
After you fill in the contact form below, you will receive an email with some extra information about the name and our process of work. If after that you feel we are a fit, you can book a call to discuss further with us.
Our requirement is to have an open line of communication with the acquiring party. We understand the value an adviser may bring to the negotiation and so your adviser is welcome to attend our meeting/s with you.
Education is the key to unlocking the full potential of your brand. We're just doing our part.
When it comes to domain names, we understand you have options. You can register a new domain name, add a word or a hyphen, or get a local domain extension. As a matter of fact, if you are just testing an idea, if your products or services are limited to a local market, or if you're creating a non profit or a hobby project, we would advise you to do just that.
If however you determine that the domain RINIDA.COM has the potential to uplift your brand and that you have the infrastructure and vision to extract the maximum value from such a strategic investment, we want to help and are looking forward to hearing from you.